Swiggy is one of the leading online food ordering and delivery platforms in India. As the market for online ordering expanded, the company also extended its delivery services to groceries through Swiggy Instamart and package delivery with Swiggy Genie. To keep up with the changing times and lead the ever-growing market, they have numerous discount […]
A world without food delivery services suddenly seems strange today. But years ago, it was just an idea. You can satisfy your sudden craving and fulfil your hunger anytime anywhere you want, thanks to food delivery partners. Among those, Swiggy remains one of the top food delivery applications that has also been around ever since […]
Any business needs to be updated with current trends to be able to attract more customers. It also helps hugely in retaining regular consumers. It applies to restaurants as well. Since the food business also deals directly with the end users, it is even more essential to change our plans and strategies according to the […]
The food delivery system has become a huge part of the food industry across the globe. Along with restaurants, star-hotels and cafes, we have also started to include food delivery partners to understand the functioning of the whole food sector. While food delivery trends largely emerged during the lockdown, a lot has changed since then […]
Indian food is marching towards a blend of traditional dishes and global cuisine. Like humans, technology, and others, food has also been evolving over the years. The food history of India also includes the growth of agriculture, industrialization, colonization, and the change in our cultures, traditions, and religious practices. As all these factors contributed largely […]
How does a decades old brand continue to grow even today? Cafe Niloufer’s director marketing, Sreeja talks about the growth with Swiggy
Swiggy’s senior area sales manager, Joy Jha shares his transformational journey at Swiggy as he completes five years with the company.
Picture this: a small local eatery in Mumbai suddenly sees a surge in orders, thanks to a single link shared on social media. Meanwhile, a nationwide coffee chain unlocks thousands of additional orders overnight through a similar strategy. What’s the secret behind their success? Swiggy’s Smart Links! What are Smart Links? It is a unique […]
Suppose we travel back in time. You are hungry but tired. Yet you want to have your favorite meal which would require you to do some quick shopping, chopping, and cooking. Not to forget the vessel-washing post-dinner. You had to go through all these or skip it. Even going to a restaurant requires you to […]
When someone says “Indian food”, they are not referring to a single dish or even a single type of cuisine. Instead, it is an umbrella term that includes several cuisines and a mix of flavours from the various parts of the country. Food and culture go hand in hand. The heterogeneity of Indian culture lends […]
